Why only 13% of Australian livestock farmers have strategic planning support, what it's costing in missed opportunities and advisory revenue, and the simple three-step framework the top agri advisers use to close the gap.
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What You'll Learn
Despite 87% of livestock farmers lacking strategic planning frameworks, over half invest capital every year. Why the gap exists, and what it means for your practice.
Livestock markets are volatile, but that's not what's holding you back. Why the most successful advisers stopped trying to predict the future.
You're potentially being excluded from the majority of strategic conversations your clients are having. The quantified impact on revenue, positioning and relationships.
Exactly what the top agri advisers do differently — from continuous visibility to scenario planning to proactive touchpoints.
This industry insight brief is essential reading for:
Only 38% of Australian farmers have a written business plan with clear objectives. Of those, only 34% use it strategically — addressing risks, including coping strategies and actually guiding decisions.
That leaves just 13% of all farmers with functional strategic planning. The other 87% are planning-free or plan-weak. Not because farmers are undisciplined, and not because livestock is too unpredictable to plan — but because decisions need to be made in hours, not weeks.
Source: Department of Agriculture, Fisheries and Forestry, Natural Resource Management and Drought Resilience Survey.
Your clients can't wait, so they make the decision alone — not by choice, by necessity. The brief sets out what that costs in missed advisory revenue and positioning, and the three-part framework the top agri advisers use to close the gap.
Speed. It's speed. The difference between great farmers and the rest is they can do stuff in a couple of hours when it takes everyone else a couple of weeks.
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